LAPPONIA


Pori, Finland, 2011
Corporate image for a garments brand
LAPPONIA is a Finnish brand which produces winter garments with a dash of Scandinavian traditional style.
The logo one takes inspiration from one of the most famous animals in the region, the reindeer, a symbol able to contextualize the origins of the product and its purpose (garments for winter sports and trekking, connected to an ancient tradition of living and working in the nature), inspired to Sami People's traditional graffiti and colours.

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BRANDING BUSINESS CARDS
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